2009 'Connect with Cable' Day Puts Legislators in the Spotlight
Trenton, NJ - On Monday, March 16th the New Jersey Statehouse welcomed the 2009 edition of "Connect with Cable" Day, the New Jersey Cable Telecommunications Association’s annual event that gives legislators the opportunity to participate in cable’s exclusive, award-winning local programming, meet cable industry staff, and record targeted public service announcements - all on location in the Statehouse.
Dozens of Assembly Members and State Senators (and even a cabinet member) participated in 2009’s "Connect with Cable" Day, besting last year’s record participation levels.
"We couldn’t be more pleased with the results of this year’s ’Connect with Cable’ Day," said NJCTA Chairwoman and Comcast Senior Director of Regulatory Affairs Elizabeth Murray. "No one covers the Statehouse like cable and our exclusive local programming brings New Jersey’s legislators closer to the people they serve. It’s what sets cable apart and we’re already looking forward to hosting it on location in the Statehouse in 2010."
This year more than 40 legislators (and New Jersey Secretary of Agriculture Douglas Fisher) recorded public service announcements (PSAs) specially prepared to provide timely, topical information to New Jersey residents. Popular topics ranged from encouraging parents to read with their children to providing calling cards to soldiers serving overseas to online safety.
Senate President Richard Codey recorded a PSA on breast cancer awareness, for example; while Assembly Telecommunications and Utilities (ATU) Chairman Upendra Chivukula recorded a PSA on online safety. All of the PSAs will be broadcast on the cable systems that serve the legislators’ home districts.
Legislators interested in recording a PSA can always contact the NJCTA either by calling (609) 392-3223 or e-mailing info(AT)cablenj(DOT)org.
In addition to the PSA recordings, a constant stream of legislators joined Comcast, Cablevision, and the NJCTA in Room 103 of the Statehouse to record episodes of exclusive, locally-focused programs like "We’ve Got Issues," "New Jersey Power & Politics," "Meet the Leaders," and "Comcast Local Edition."
Participants included, just to name a few, Senate President Codey, Assembly Speaker Joe Roberts, ATU Chairman Chivukula, Senate Economic Growth Committee Chairman Ray Lesniak, Senate Republican Leader Tom Kean Jr., and Assembly Republican Leader Alex DeCroce.
PSAs and local programs recorded during "Connect with Cable" Day will air on local cable systems in the coming weeks.